CLIENT: FALLES OF VALENCIA
OBJECTIVE: Create a brand image in Special Section failures in order to increase the income of the monuments that are performed each year.
SOLUTION: Creating a series of souvenirs with the reasons for the Falla (fridge magnets, mugs and lighters). The distribution for sale is made by small stands in the ring of the Falla.
CUSTOMER CONTRIBUTION TO PROJECT: Each Commission gives us the designs of their Falles in digital quality and allows us to install the stands near the monument.
